Ecobrokers are trained to assist home buyers and sellers optimize their green savings
As a Certified EcoBroker, I have put myself in a position to help green home sellers and home buyers to take advantage of the many benefits of living green. I understand the benefits of energy-efficient and environmental features in homes, including better air quality, lower utility savings, and doing your part for the environment while being able to communicate the value of these features to prospective buyers.
Certified EcoBrokers® complete a detailed program that educates real estate professionals on topics such as energy efficiency, solar energy, indoor air quality, water quality, radon, and green building programs. The program trains students to effectively reach the green market and the average consumer who is interested in reducing their monthly utility bills and increasing home comfort and health while benefiting the environment at the same time.
As you know, there is a huge amount at stake. Homes account for approximately 22 percent of total U.S. energy consumption, 21 percent of carbon-dioxide emissions, and 9 percent of water use (according to the U.S. Green Building Council). According to a National Association of the Remodeling Industry survey, 46 percent of American homeowners claim they would be eager to incorporate green principles into their homes, especially if it would save them money. As a real estate professional and a Certified EcoBroker®, it is my job to inform buyers of these existing attributes in green homes, helping to educate the public, satisfy the client, and sell more homes with green features.
Why Work with an EcoBroker?
Buyer Benefits:
- Know more about the potential monthly savings or costs of a home: help you understand energy efficiency and the costs or savings associated with energy-efficient building components.
- Know more about indoor air quality and healthy environments: help you address environmental issues both interior and exterior.
- Consider building orientation and natural landscaping features: help you understand energy savings that can be derived from proper building orientation, overhangs, and placement of trees (for shading and windbreaks).
- Find homes with “green” features. With interest in energy efficient, healthy, and safe home features. An EcoBroker® can make it easy to find homes with these attributes or to help you make improvements!
Seller Benefits:
- Maximize the sale of your home: potential energy efficiency and environmental features can make the difference!
- Communicate the energy cost savings of your home: to help you get the best price for your property.
- Communicate to buyers the benefits of your property: highlight features of your home, including building orientation and landscaping features.
- Differentiate Your Listing: working with an EcoBroker® helps you market your property to the growing number of green-minded consumers and gets your listing the attention it deserves! Distinguishing your home from the competition is ‘Key’. Many home owners do not promote the energy efficiency and environmental attributes of their homes, missing a large market.
- Attract more buyers: Over 90% of buyers identify energy savings and home environment as key factors when deciding to buy a home.
What can you expect from your EcoBroker®?
Perspective on:
- Home comfort, safety, and durability
- Environmental issues
- Energy-efficiency
- The “green” market
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